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Accept contactless payments right on your iPhone with the Mollie app
Accept payments
Embedded payments
Grow your business
Technical resources
About Mollie
Tap to Pay on iPhone
Accept contactless payments right on your iPhone with the Mollie app
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Grow your business
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About Mollie
Maisons du Monde: Effortless payments powering European growth
Maisons du Monde: Effortless payments powering European growth
Maisons du Monde: Effortless payments powering European growth
Maisons du Monde: Effortless payments powering European growth
Discover how Maisons du Monde, using Mollie's expertise, transformed their customer experience by optimising local payments in Belgium and the Netherlands.
Discover how Maisons du Monde, using Mollie's expertise, transformed their customer experience by optimising local payments in Belgium and the Netherlands.
Ecommerce
Ecommerce
Ecommerce
“Choosing Mollie was down to their in-depth understanding of local nuances, and their responsiveness was a real asset for getting things up and running quickly.”
Jérôme Connac - Payment Product Manager at Maisons du Monde
Maisons du Monde, a leading French name in the European interior design and home decor market, inspires customers both online and in shops. With nearly 350 retail locations in ten countries and a strong online presence, the company combines design, affordability, and adaptation to local preferences to attract a growing audience. Knowing that each market has its own quirks, the company has always aimed to meet local expectations to deliver the best possible customer experience. Naturally, this includes payment methods, which can vary quite a bit from one country to the next.
Facing this challenge head-on, Maisons du Monde recently decided to optimise their payment strategy by partnering with Mollie and Primer for the Belgian and Dutch markets, where local payment methods like Bancontact and iDeal are essential.
“In Belgium, Bancontact is indispensable, while in the Netherlands, iDeal is the dominant method,” explains Jérôme Connac, Payment Product Manager at Maisons du Monde. These payment methods are deeply rooted in local consumer habits. Not offering them risks more than just abandoned baskets; it can also negatively impact conversion rates and how happy customers are. This pressing need became even more urgent when their previous provider announced they would stop supporting Bancontact, iDeal, and Sofort (now klarna).
To tackle this challenge, Maisons du Monde decided to rely on Primer, a payment orchestration platform. This tool enables the seamless connection of multiple payment service providers (PSPs) without technical complexity. Jérôme Connac points out, “Primer offers us remarkable flexibility and ensures service continuity in case of any failure. If one provider encounters an issue, another automatically takes over, guaranteeing payment flow.”
Maisons du Monde, a leading French name in the European interior design and home decor market, inspires customers both online and in shops. With nearly 350 retail locations in ten countries and a strong online presence, the company combines design, affordability, and adaptation to local preferences to attract a growing audience. Knowing that each market has its own quirks, the company has always aimed to meet local expectations to deliver the best possible customer experience. Naturally, this includes payment methods, which can vary quite a bit from one country to the next.
Facing this challenge head-on, Maisons du Monde recently decided to optimise their payment strategy by partnering with Mollie and Primer for the Belgian and Dutch markets, where local payment methods like Bancontact and iDeal are essential.
“In Belgium, Bancontact is indispensable, while in the Netherlands, iDeal is the dominant method,” explains Jérôme Connac, Payment Product Manager at Maisons du Monde. These payment methods are deeply rooted in local consumer habits. Not offering them risks more than just abandoned baskets; it can also negatively impact conversion rates and how happy customers are. This pressing need became even more urgent when their previous provider announced they would stop supporting Bancontact, iDeal, and Sofort (now klarna).
To tackle this challenge, Maisons du Monde decided to rely on Primer, a payment orchestration platform. This tool enables the seamless connection of multiple payment service providers (PSPs) without technical complexity. Jérôme Connac points out, “Primer offers us remarkable flexibility and ensures service continuity in case of any failure. If one provider encounters an issue, another automatically takes over, guaranteeing payment flow.”
Maisons du Monde, a leading French name in the European interior design and home decor market, inspires customers both online and in shops. With nearly 350 retail locations in ten countries and a strong online presence, the company combines design, affordability, and adaptation to local preferences to attract a growing audience. Knowing that each market has its own quirks, the company has always aimed to meet local expectations to deliver the best possible customer experience. Naturally, this includes payment methods, which can vary quite a bit from one country to the next.
Facing this challenge head-on, Maisons du Monde recently decided to optimise their payment strategy by partnering with Mollie and Primer for the Belgian and Dutch markets, where local payment methods like Bancontact and iDeal are essential.
“In Belgium, Bancontact is indispensable, while in the Netherlands, iDeal is the dominant method,” explains Jérôme Connac, Payment Product Manager at Maisons du Monde. These payment methods are deeply rooted in local consumer habits. Not offering them risks more than just abandoned baskets; it can also negatively impact conversion rates and how happy customers are. This pressing need became even more urgent when their previous provider announced they would stop supporting Bancontact, iDeal, and Sofort (now klarna).
To tackle this challenge, Maisons du Monde decided to rely on Primer, a payment orchestration platform. This tool enables the seamless connection of multiple payment service providers (PSPs) without technical complexity. Jérôme Connac points out, “Primer offers us remarkable flexibility and ensures service continuity in case of any failure. If one provider encounters an issue, another automatically takes over, guaranteeing payment flow.”
Mollie's expertise: Supporting local markets
To complement this new strategy, Maisons du Monde selected Mollie as one of its main payment service providers. This decision was driven by Mollie's expertise in Northern European markets, particularly in Belgium and the Netherlands, where Mollie has a strong presence. Mollie was already integrated with Primer for local payment methods like Bancontact and iDeal, which made the process significantly simpler.
“The reason we went with Mollie was their in-depth understanding of local specifics. Their integration with Primer also streamlined things, and their responsiveness was a major plus for getting everything deployed rapidly”, explains Jérôme Connac.
This collaboration with Mollie enabled the quick adoption of local payment methods. For example, in Belgium, the use of Bancontact increased significantly, rising from approximately 25% before Mollie's integration to 58% today. “This growth clearly shows the importance of offering consumers their preferred payment methods,” Jérôme adds.
Maisons du Monde also observed widespread adoption of Bancontact QR code payments in Belgium. While this payment method was highly anticipated by Belgian users, its adoption volume still exceeded all expectations. Today, among Bancontact users, 89% opt for QR code payments, while 11% continue to use bank cards. This shift has improved the customer experience and increased the click-through rate by 3.3 points: a significant win for the purchase journey.
Mollie's expertise: Supporting local markets
To complement this new strategy, Maisons du Monde selected Mollie as one of its main payment service providers. This decision was driven by Mollie's expertise in Northern European markets, particularly in Belgium and the Netherlands, where Mollie has a strong presence. Mollie was already integrated with Primer for local payment methods like Bancontact and iDeal, which made the process significantly simpler.
“The reason we went with Mollie was their in-depth understanding of local specifics. Their integration with Primer also streamlined things, and their responsiveness was a major plus for getting everything deployed rapidly”, explains Jérôme Connac.
This collaboration with Mollie enabled the quick adoption of local payment methods. For example, in Belgium, the use of Bancontact increased significantly, rising from approximately 25% before Mollie's integration to 58% today. “This growth clearly shows the importance of offering consumers their preferred payment methods,” Jérôme adds.
Maisons du Monde also observed widespread adoption of Bancontact QR code payments in Belgium. While this payment method was highly anticipated by Belgian users, its adoption volume still exceeded all expectations. Today, among Bancontact users, 89% opt for QR code payments, while 11% continue to use bank cards. This shift has improved the customer experience and increased the click-through rate by 3.3 points: a significant win for the purchase journey.
Mollie's expertise: Supporting local markets
To complement this new strategy, Maisons du Monde selected Mollie as one of its main payment service providers. This decision was driven by Mollie's expertise in Northern European markets, particularly in Belgium and the Netherlands, where Mollie has a strong presence. Mollie was already integrated with Primer for local payment methods like Bancontact and iDeal, which made the process significantly simpler.
“The reason we went with Mollie was their in-depth understanding of local specifics. Their integration with Primer also streamlined things, and their responsiveness was a major plus for getting everything deployed rapidly”, explains Jérôme Connac.
This collaboration with Mollie enabled the quick adoption of local payment methods. For example, in Belgium, the use of Bancontact increased significantly, rising from approximately 25% before Mollie's integration to 58% today. “This growth clearly shows the importance of offering consumers their preferred payment methods,” Jérôme adds.
Maisons du Monde also observed widespread adoption of Bancontact QR code payments in Belgium. While this payment method was highly anticipated by Belgian users, its adoption volume still exceeded all expectations. Today, among Bancontact users, 89% opt for QR code payments, while 11% continue to use bank cards. This shift has improved the customer experience and increased the click-through rate by 3.3 points: a significant win for the purchase journey.
Why this success matters, and how it helps other businesses?
The Bancontact QR code payment lets customers complete purchases by scanning a code with their smartphone via their banking app, making the process faster, simpler, and more secure. This method, deeply embedded in Belgian consumer habits, facilitates transactions without manually entering card details. It is particularly advantageous for mobile payments and significantly reduces cart abandonment by offering a smooth and fast experience.
For businesses in France looking to expand into Belgium, offering Bancontact QR code payments can be a crucial way to attract and keep local customers while boosting conversion rates.
As experts in the Belgian market, Mollie offers native integration with Bancontact, simplifying QR code activation for merchants without any technical headaches. What's more, Mollie provides tailored support, helping merchants maximise transaction efficiency and adapt quickly to local preferences.
Beyond improving the user experience, this shift to local payment methods also delivered cost savings for Maisons du Monde. "In Belgium, moving to Bancontact halved our transaction costs. It's a much more economical payment method than credit cards," says Jérôme Connac. This cost reduction is a key part of Maisons du Monde's strategy, which consistently aims to optimise operations while keeping customers happy.
Why this success matters, and how it helps other businesses?
The Bancontact QR code payment lets customers complete purchases by scanning a code with their smartphone via their banking app, making the process faster, simpler, and more secure. This method, deeply embedded in Belgian consumer habits, facilitates transactions without manually entering card details. It is particularly advantageous for mobile payments and significantly reduces cart abandonment by offering a smooth and fast experience.
For businesses in France looking to expand into Belgium, offering Bancontact QR code payments can be a crucial way to attract and keep local customers while boosting conversion rates.
As experts in the Belgian market, Mollie offers native integration with Bancontact, simplifying QR code activation for merchants without any technical headaches. What's more, Mollie provides tailored support, helping merchants maximise transaction efficiency and adapt quickly to local preferences.
Beyond improving the user experience, this shift to local payment methods also delivered cost savings for Maisons du Monde. "In Belgium, moving to Bancontact halved our transaction costs. It's a much more economical payment method than credit cards," says Jérôme Connac. This cost reduction is a key part of Maisons du Monde's strategy, which consistently aims to optimise operations while keeping customers happy.
Why this success matters, and how it helps other businesses?
The Bancontact QR code payment lets customers complete purchases by scanning a code with their smartphone via their banking app, making the process faster, simpler, and more secure. This method, deeply embedded in Belgian consumer habits, facilitates transactions without manually entering card details. It is particularly advantageous for mobile payments and significantly reduces cart abandonment by offering a smooth and fast experience.
For businesses in France looking to expand into Belgium, offering Bancontact QR code payments can be a crucial way to attract and keep local customers while boosting conversion rates.
As experts in the Belgian market, Mollie offers native integration with Bancontact, simplifying QR code activation for merchants without any technical headaches. What's more, Mollie provides tailored support, helping merchants maximise transaction efficiency and adapt quickly to local preferences.
Beyond improving the user experience, this shift to local payment methods also delivered cost savings for Maisons du Monde. "In Belgium, moving to Bancontact halved our transaction costs. It's a much more economical payment method than credit cards," says Jérôme Connac. This cost reduction is a key part of Maisons du Monde's strategy, which consistently aims to optimise operations while keeping customers happy.
Working with agile partners: The key ingredient for success
The success of this transformation relies not only on technology but also on the quality of strategic partnerships. Mollie's agility and flexibility played a crucial role in this transformation. Maisons du Monde was able to focus on what matters most: providing a top-notch payment experience for their customers while keeping costs under control.
"What truly made the difference was how agile our partners were. Mollie was incredibly responsive throughout the entire process, supporting us every step of the way. Despite tight deadlines, we successfully launched the new solutions on time," says Jérôme Connac.
But the journey doesn't end here. Maisons du Monde has an ambitious roadmap for the coming months, including the integration of new payment methods such as Klarna, American Express, and digital wallets like Apple Pay. "We're constantly innovating to meet our customers' expectations and offer even greater flexibility in how they pay," Jérôme Connac explains.
Thanks to this strategy, Maisons du Monde is positioning itself not only as a leader in Europe but also as a nimble company that can adapt to its customers' evolving needs. The integration of Mollie and Primer is just the start of a wider transformation aimed at meeting the specific needs of each market while optimising how things run behind the scenes.
Working with agile partners: The key ingredient for success
The success of this transformation relies not only on technology but also on the quality of strategic partnerships. Mollie's agility and flexibility played a crucial role in this transformation. Maisons du Monde was able to focus on what matters most: providing a top-notch payment experience for their customers while keeping costs under control.
"What truly made the difference was how agile our partners were. Mollie was incredibly responsive throughout the entire process, supporting us every step of the way. Despite tight deadlines, we successfully launched the new solutions on time," says Jérôme Connac.
But the journey doesn't end here. Maisons du Monde has an ambitious roadmap for the coming months, including the integration of new payment methods such as Klarna, American Express, and digital wallets like Apple Pay. "We're constantly innovating to meet our customers' expectations and offer even greater flexibility in how they pay," Jérôme Connac explains.
Thanks to this strategy, Maisons du Monde is positioning itself not only as a leader in Europe but also as a nimble company that can adapt to its customers' evolving needs. The integration of Mollie and Primer is just the start of a wider transformation aimed at meeting the specific needs of each market while optimising how things run behind the scenes.
Working with agile partners: The key ingredient for success
The success of this transformation relies not only on technology but also on the quality of strategic partnerships. Mollie's agility and flexibility played a crucial role in this transformation. Maisons du Monde was able to focus on what matters most: providing a top-notch payment experience for their customers while keeping costs under control.
"What truly made the difference was how agile our partners were. Mollie was incredibly responsive throughout the entire process, supporting us every step of the way. Despite tight deadlines, we successfully launched the new solutions on time," says Jérôme Connac.
But the journey doesn't end here. Maisons du Monde has an ambitious roadmap for the coming months, including the integration of new payment methods such as Klarna, American Express, and digital wallets like Apple Pay. "We're constantly innovating to meet our customers' expectations and offer even greater flexibility in how they pay," Jérôme Connac explains.
Thanks to this strategy, Maisons du Monde is positioning itself not only as a leader in Europe but also as a nimble company that can adapt to its customers' evolving needs. The integration of Mollie and Primer is just the start of a wider transformation aimed at meeting the specific needs of each market while optimising how things run behind the scenes.
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